Semrush Review

All-in-one SEO and AI search visibility platform

At a glance

Category: Business & Marketing. Pricing: SEO annual: 117.33 USD per month (monthly equivalent; billed annually). Last modified: 2026-09-07.

Semrush combines keyword research, rank tracking, backlink analysis, and site audits with AI-powered features including an AI Visibility Toolkit that tracks brand mentions across ChatGPT, Gemini, and other AI search engines. It also offers AI writing and content optimization tools.

Not editorially tested: One AI Guide has not published a complete hands-on test record for this tool.

Editorial provenance

Published by LUMIVEX for One AI Guide.

Editorial lead: Said El Moussaoui. Our methodology is published at /how-we-rate.

Official vendor website: see the vendor link below.

Verified sources

Claim-by-claim evidence

These are sourced comparison facts, not hands-on test results. Partial facts need more confirmation; stale facts need a fresh check.

Strengths

Weaknesses

Best for

Use cases

What is Semrush?

Semrush is a business & marketing tool. All-in-one SEO and AI search visibility platform.

How much does Semrush cost?

Semrush is SEO annual: 117.33 USD per month (monthly equivalent; billed annually). Always check the vendor's site for the latest plans before signing up.

Is Semrush free?

The catalog does not currently record Semrush as Free or Freemium. That is not proof that no trial or limited offer exists; check the vendor's site for current options.

What can I use Semrush for?

Common use cases include SEO research, Competitor analysis, and AI search visibility.

What is Semrush best at?

The One AI Guide catalog currently highlights these strengths: Massive dataset; AI Visibility Toolkit; All-in-one toolkit.

Alternatives

More Business & Marketing tools